German drinks group Munsterland J Lülf sold to Irish investors

Irish investment company Kerga has acquired Münsterland J Lülf, a German RTD specialist, for an undisclosed sum.

Münsterland J Lülf produces non-carbonated drinks for brands such as Jimmy’s Iced Coffee, part of the Carlsberg stable. It also markets dairy drinks under the Münsterland brand.

Kerga, jointly owned by Irish investment funds BiaVest and Development Capital, was set up to acquire and develop “nourishing convenience companies” in the food and beverage sector.

In its statement, Kerga said Münsterland J Lül offers “significant growth potential” and “complements” its portfolio company Nomadic Foods, the Irish dairy group.

The deal “strengthens its overall manufacturing and market access infrastructure”, including Nomadic’s range of convenient snacking products, Kerga said.

Alan Cunningham, Kerga’s CEO, said the deal is a “major step forward in executing Kerga’s European growth strategy”.

He added: “We have a clear roadmap for further acquisitions and are focused on building a portfolio of premium brands and manufacturing assets in high-growth categories.”

Münsterland’s products include iced coffees and protein drinks, available in over 20 countries.

Hilliard Lombard, Kerga chairperson and BiaVest co-founder, said Münsterland aligns “perfectly” with the investment fund’s criteria of businesses with “proven revenues” of over €20m ($23.5m).

Münsterland managing director Manfred Fleige added: “Kerga brings strategic vision, experience and a long-term focus to help take the business to the next level. Together, we can unlock new opportunities, deepen and expand our co-manufacturing partnerships, and advance new production capabilities.”

According to Kerga, Münsterland and Nomadic are projected to achieve sales exceeding 100 million units across more than 20 European nations.

Kerga’s portfolio also includes Offbeat Donuts. In 2023, BiaVest also acquired German pasta manufacturer Riesa Nudeln.

“German drinks group Munsterland J Lülf sold to Irish investors” was originally created and published by Just Drinks, a GlobalData owned brand.

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